Writing
Better read than dead
How professional writers can produce informative, persuasive, educational, technical, entertaining, or literary texts depending on the needs of their clients.
PUTTING YOUR THOUGHTS INTO WRITING
Putting thoughts into writing takes thought. Many do this satisfactorily; few do it brilliantly, while others struggle to write what they mean or cannot summon up the right words. For the latter and those who produce mere satisfactory material, professional writers provide an essential service. Professional writers understand that language can move people to action, jolt them into awareness to see things differently, and conceive abstractions such as justice and reality.
Ancient rhetoricians such as Protagoras, Gorgias, and Isocrates believed that language is a powerful force for influence. Is this still believed today? Should we still bother to use decent language to compete against the heavily abbreviated and memed social-media lingo, bloggers by the billions, snoring web content, hundreds of advertisements per day, and shortening attention spans?
With millions of governmental-, corporate-, civil-, industry-, educational-, science-, technology-, religion-, cultural-, media-, and private communicators elbowing each other out of the way to get their message across to these users. Without language or writing skills and/or the aid of a professional writer, you are a dead duck. Hence, the sub-title of this article: Better Read than Dead.
In the current digital age, large statistical numbers have lost their wow-factor. However, look at the numbers below (2025/2026) and then consider whether skilful writing is still necessary if we want our message to hit home:
HOW A PROFESSIONAL WRITER CAN HELP YOU
Professional writers have public relations, marketing, communication, literary, or journalism experience to help you achieve your goals, for instance:
WHAT PROFESSIONAL WRITERS DO
Depending on their background and choice of clients, professional writers provide material that can be informative, persuasive, educational, technical, entertaining, or literary. A clear distinction between the purposes of written work is not always possible, as material could be both informative and persuasive, and if you use humour, it could be entertaining. Typical goals are:
IN CLOSING
Skilful writing is more than a collection of statements worthy of belief. Writing is to be read by others whose minds differ from your own. Readers do not automatically make the same mental connections you make. Neither do they see the world exactly as you see it.
Look again at the above numbers. Readers are already flooded daily with thousands of statements demanding assent. If your writing is to get through to your audience, be read, and considered at all, it should be interesting, clear, persuasive, and memorable. This is crucial if you want your audience to pay attention, understand, believe, and remember the ideas that you communicate.
To fulfil these requirements successfully, your writing must have an appropriate and clear thesis, sufficient arguments and reasons supporting the thesis, a logical and progressive arrangement, and, importantly, an effective style.
If this seems a daunting task, then you need a professional writer.